SoftBank, considered one of Japan’s strongest company establishments, is reportedly in talks with Tether and Cantor Fitzgerald to launch a $3 billion Bitcoin treasury car slated for public itemizing. Based on Bloomberg, the construction is predicted to be capitalized in Bitcoin—not fiat—with SoftBank contributing $900 million, Tether $1.5 billion, and Bitfinex $600 million.
If finalized, the entity would launch with roughly 32,000 BTC—immediately rating among the many high 5 Bitcoin-holding public firms globally. It might additionally mark a big growth of a company technique that’s already redefining capital formation: the Bitcoin treasury mannequin.
Why Companies Are Turning to Bitcoin
The thought of holding Bitcoin on the steadiness sheet has moved past fringe idea. For a rising variety of public firms, Bitcoin is changing into a foundational capital asset—one that allows not solely preservation of buying energy, however accelerated entry to new types of capital.
This shift is clearest within the case of Technique (previously MicroStrategy), the corporate that pioneered the fashionable Bitcoin treasury technique. As CEO Phong Le defined throughout his MIT Bitcoin Expo keynote: “We outperformed your entire Nasdaq, your entire S&P 500, your entire Magazine Seven… and we outperformed Bitcoin.”
Technique’s outcomes weren’t pushed by speculative timing. They had been powered by construction. The corporate reimagined its steadiness sheet as a capital engine—elevating funds, deploying into Bitcoin, and making its holdings totally clear in near-real time.
Le argued that many firms underperform not because of execution failure, however as a result of they continue to be trapped in outdated monetary fashions—fashions that favor fiat, prioritize defensive posturing, and ignore the speed benefits of digital capital.
SoftBank Follows Metaplanet in Japan’s Bitcoin Treasury Rise
Whereas SoftBank’s potential transfer is commanding consideration, Japan already has a benchmark in place.
In 2024, Metaplanet Inc. delivered some of the outstanding company transformations in international markets. As soon as a struggling lodge operator, the corporate pivoted right into a Bitcoin treasury technique and have become the best-performing inventory on the earth—with a 100x market cap enhance.
Metaplanet didn’t simply accumulate Bitcoin. It rebuilt its capital construction round it—utilizing Bitcoin to drive debt issuance, fairness raises, and treasury allocation. Its efficiency started monitoring not on earnings per share, however on BTC Yield: the share development in Bitcoin holdings relative to totally diluted shares.
By Q1 2025, Metaplanet had achieved a BTC Yield of 15.3%, with a goal of 35% per quarter. The market responded by repricing the corporate round its Bitcoin per share efficiency.
Metaplanet proved that the Bitcoin treasury mannequin works in Japan—and that it may well scale. Its success opened the door for bigger corporations to step in and broaden the technique additional.
SoftBank’s Function in Scaling the Company Bitcoin Treasury
What SoftBank brings to this evolving company class isn’t novelty—it’s magnitude.
With $32.9 billion in money and practically $200 billion in internet asset worth, a $900 million Bitcoin allocation represents solely 2.7% of SoftBank’s reserves. However structured by means of a public firm seeded in Bitcoin, it turns into a high-visibility sign to international markets.
The proposed three way partnership—not like an ETF or artificial fund—is a Bitcoin-native working firm designed for public fairness markets. It permits buyers to achieve Bitcoin publicity by means of a standard channel, whereas creating new alternatives for capital formation by means of BTC-backed monetary devices.
This construction would additionally fill a vital hole in Japan, the place no spot Bitcoin ETF presently exists. It might develop into the nation’s most accessible, liquid, and institutionally credible car for Bitcoin publicity.
SoftBank wouldn’t be coming into uncharted territory. It might be scaling a confirmed, institutionalized mannequin—bringing broader market entry and deeper liquidity to a capital technique already reshaping company finance.
A Defining Second for Bitcoin Treasury Technique
If accomplished, SoftBank’s transfer could be among the many largest Bitcoin treasury deployments in company historical past—and probably the most important thus far in Asia.
It indicators that Bitcoin is not an experimental reserve—it’s programmable capital. It permits firms to transform idle balance sheet assets into productive, strategic capital platforms.
The company Bitcoin treasury period is properly underway. SoftBank has the steadiness sheet, fame, and infrastructure to take it even additional—scaling a mannequin that’s already reshaping capital markets from the within out.
